Developments in digital technologies have greatly transformed the landscape of advertising around the world. The technical possibilities and low costs of collection and processing of consumer data have led to the domination of the landscape by digital data-driven advertising (e.g., personalized advertising, social media advertising, computational advertising, programmatic advertising, artificial intelligence (AI)-powered advertising).
Call for proposals: IAMCR Pre-Conference: Emotions and Journalism in Today's Dynamic Communication Landscape
IAMCR Pre-Conference: Emotions and Journalism in Today’s Dynamic Communication Landscape Aligned with the forthcoming Handbook of Journalism and Emotions: Theory,...